• Value of “Made in Britain”

    New research from Cebr shows that products labelled "Made in Britain" command a considerably higher premium when sold abroad than those with no declared country of origin. According to the economic forecaster, when consumers in eight key export markets see the Union Flag on a product, their inclination to buy increases. This is especially true in new and emerging markets where two thirds of consumers (64%) would be more inclined to purchase a product carrying the Union Flag. When labelled ...

    Posted at October 6, 2014 | By : | Categories : News | Comments Off on Value of “Made in Britain”